Country Marketing Manager (B2B Auctions)

TL;DR

Country Marketing Manager (B2B Auctions): Managing end-to-end marketing activities for the French market to drive bidder and buyer growth with an accent on tailor-made auction marketing and localization of communication assets. Focus on generating and qualifying leads via digital channels, adapting global campaigns to French culture, and optimizing lead-to-pipeline conversion.

Location: Hybrid in France (3 days office, 2 days home office)

Company

hirify.global is one of Europe's leading B2B auction platforms connecting global sellers and buyers across industries like construction, agriculture, and logistics.

What you will do

• Execute tailor-made marketing for French auctions using CRM (Bloomreach), Meta, LinkedIn, and trade publications to maximize bidder reach.
• Localize and adapt global communication assets and campaigns to align with French culture, tone, and market expectations.
• Manage seller marketing budgets to generate and qualify leads via Meta, Google, LinkedIn, and industry events.
• Utilize HubSpot to manage leads and ensure a seamless hand-over to the sales team for pipeline growth.
• Develop data-driven strategies to turn marketing activities into measurable growth in the French market.

Requirements

• 2–3 years of experience in digital marketing with proven results in campaign management.
• Native-level French and fluent English proficiency.
• Must be based in France to comply with the hybrid work model.
• Experience with CRM systems, ideally HubSpot and Bloomreach.
• Solid understanding of B2B sales processes and experience in PR or press work.
• Analytical skills and an entrepreneurial, hands-on mindset.

Nice to have

• Knowledge of German language.

Culture & Benefits

• Flexible hybrid working model (3 days office, 2 days home office).
• International team environment with genuine holiday coverage by colleagues.
• Clear career progression path toward Team Lead or Country Lead positions.
• Fast-paced scale-up energy with short communication lines and high autonomy.