Salesforce Administrator & Marketing Operations Specialist (CRM)

TL;DR

Salesforce Administrator & Marketing Operations Specialist (CRM): Managing Salesforce administration and sales process automation with an accent on CRM hygiene and workflow optimization. Focus on building Salesforce Flows, managing Apollo outreach, and executing multi-channel marketing campaigns.

Location: Work schedule must align with CST (Fredericksburg, Texas time)

Company

hirify.global is a professional recruitment and staffing partner that matches skilled professionals with global clients.

What you will do

• Manage day-to-day Salesforce administration including users, roles, permissions, reports, and dashboards.
• Build and maintain Salesforce Flows to automate repetitive sales and marketing tasks.
• Manage Apollo for prospecting, list building, contact research, and sales outreach sequencing.
• Coordinate email marketing campaigns, including segmentation, copy coordination, and performance tracking.
• Support the marketing team with social media content scheduling and general asset coordination.
• Translate business requirements into technical CRM updates and detailed process documentation.

Requirements

• Strong experience in Salesforce Administration and Flow Builder.
• Proven track record of supporting sales, marketing, or revenue operations.
• Proficiency with Apollo or similar sales prospecting and outbound tools.
• Understanding of lead generation, sales pipelines, and marketing support workflows.
• Ability to troubleshoot CRM issues and organize complex data.
• Availability to work Monday to Friday, 7:00 AM–4:00 PM CST.

Nice to have

• Salesforce Administrator certification.
• Experience with Apex, Lightning Web Components (LWC), or custom Salesforce development.
• Knowledge of Agentforce or AI-based Salesforce tools.
• Experience with HubSpot, Instantly, Smartlead, Mailchimp, or ActiveCampaign.

Culture & Benefits

• Full-time employment (35 hours or more per week).
• Structured Monday to Friday work schedule.
• Opportunity to own the Salesforce ecosystem and drive operational efficiency.