Product Manager, Marketing (SEM)

TL;DR

Product Manager, Marketing (SEM): Developing and optimizing SEM marketing landing pages to increase conversion rates with an accent on A/B testing and data-driven iterations. Focus on leading cross-functional teams to improve user experience and align performance marketing goals.

Location: Hybrid (Berlin, Germany) - must commute to the office 3 times a week

Company

A leading travel search engine that helps people find flights, stays, and rental cars globally.

What you will do

• Own the SEM landing page product roadmap, prioritizing features based on conversion impact and user experience.
• Design and execute a continuous testing program, running A/B and multivariate tests to inform product decisions.
• Lead cross-functional collaboration with Engineering, SEO, Design, and Performance Marketing.
• Manage the full product lifecycle for landing page features, from concept and user research to launch and measurement.
• Analyze performance data using SQL and analytics tools to identify friction points and growth opportunities.
• Champion the user perspective while meeting marketing efficiency targets and business goals.

Requirements

• 3-5+ years of product management experience in B2C tech, e-commerce, or travel.
• Proven ability to independently manage and ship product features in an agile environment.
• Strong analytical skills with experience in A/B testing and data analysis.
• Excellent communication and collaboration skills to build consensus across technical and non-technical teams.
• Bachelor’s degree in Computer Science, Business, or a related field.
• Must be based in or able to commute to the Berlin office 3 times a week.

Culture & Benefits

• 6 weeks paid vacation plus a day off for your birthday.
• Company-wide week off and "No meeting Fridays".
• Free lunch 2 days per week and public transportation subsidies.
• Pension plan contributions and bike leasing program.
• Professional growth through leadership development and access to on-demand e-learnings.
• Travel discounts and monthly social events.