Senior Product Marketing Manager (AI)

TL;DR

Senior Product Marketing Manager (AI): Owning the go-to-market strategy and positioning for orchestration products with an accent on AI-driven customer engagement and persona-based messaging. Focus on translating complex technical concepts like agentic AI into simple stories and leading cross-functional product launches.

Location: Hybrid in Austin, USA

Salary: $98,000–$147,000 base per year

Company

hirify.global is a leading customer engagement platform utilizing hirify.globalAI to help brands deliver personalized 1:1 experiences.

What you will do

• Develop GTM strategy and differentiated positioning for orchestration products.
• Conduct market and competitive research to identify growth and retention opportunities.
• Create compelling content including web pages, sales decks, and customer stories.
• Lead product launches and releases for new features and enhancements.
• Enable GTM teams through training, tools, and subject matter expertise.
• Partner with product teams to ensure AI messaging is consistent and outcome-tied.

Requirements

• 6+ years of product or solutions marketing experience, preferably in high-growth B2B SaaS.
• Strong technical literacy in AI and marketing automation (e.g., agentic AI).
• Proven track record of leading successful product launches.
• Excellent written and verbal communication skills.
• Ability to manage multiple projects simultaneously.

Nice to have

• Experience in B2B marketing for both Enterprise and SMB businesses.
• Background in data, AI, and customer experience intersection.
• Familiarity with journey orchestration or AI-assisted marketing platforms.

Culture & Benefits

• Competitive compensation including equity (RSUs).
• Comprehensive medical, dental, vision, and disability plans.
• Flexible paid time off and retirement/ESPP plans.
• Yearly learning stipend and professional development support.
• Family services including fertility and paid parental leave.

Hiring process

• AI-assisted screening of application materials to prioritize candidates.
• Human-led final hiring decisions and interviews.