Senior Consumer PR Manager (Fintech)

TL;DR

Senior Consumer PR Manager (Fintech): Leading hirify.global's earned consumer communications programme in the UK with an accent on product launches, customer insights, and business priorities. Focus on developing earned communications strategies, building journalist relationships, and experimenting with AI and new media platforms to drive business impact.

Location: Hybrid in London, UK

Salary: £98,600 - £108,000

Company

hirify.global is a digital bank on a mission to make money work for everyone by simplifying traditional banking.

What you will do

• Develop and deliver the UK earned consumer communications strategy and roadmap aligned with business priorities.
• Partner with Product, Marketing, and Business teams to shape communication plans and manage reputational risks.
• Lead communications for product launches, original insights, and integrated campaigns.
• Build and evolve relationships with journalists, creators, and emerging platforms.
• Utilize data, AI, and audience insights to identify opportunities and improve communication effectiveness.
• Act as a trusted advisor to the European Communications team to support international expansion.

Requirements

• Significant experience leading consumer communications or PR for a consumer-facing business.
• Proven track record of developing earned communications strategies that deliver measurable business outcomes.
• Ability to combine strategic long-term planning with agile, hands-on execution.
• Exceptional written and verbal communication skills and strong editorial judgement.
• Confidence in influencing stakeholders across various seniority levels.
• Must be based in London to support a hybrid working approach.

Culture & Benefits

• Hybrid working model with flexible hours to ensure work-life balance.
• Annual £1,000 learning budget for books, training courses, and conferences.
• Performance-tied incentive awards.
• Inclusive environment focused on diversity and equal opportunities.

Hiring process

• Initial phone call with a recruiter.
• 30-minute call with the hiring manager.
• 60-minute technical interview with the Communications team.
• 30-minute stakeholder interview.