Digital Marketing Specialist

TL;DR

Digital Marketing Specialist (Paid Ads & Social Media): Develop digital marketing strategies, configure and optimize ad campaigns, and analyze performance data across multiple client accounts with an accent on ROI-focused optimization and multi-campaign reporting. Focus on building repeatable insights from complex analytics and delivering clear recommendations through performance reports and proactive client communication.

Location: Remote

Company

hirify.global is a technology and strategic creative agency delivering digital marketing and related services.

What you will do

• Manage a portfolio of 40–50 clients, tailoring digital marketing strategies and campaigns to each client’s goals.
• Coordinate and run multiple campaigns across various digital channels while maintaining consistent brand messaging.
• Configure, optimize, and adjust ad campaigns on social media and digital advertising platforms to maximize return on investment.
• Analyze and interpret complex campaign data to identify trends, opportunities, and strategies that can be replicated.
• Create comprehensive performance reports and communicate insights and recommendations to clients.
• Stay current with digital marketing trends and tools, and share learnings with the Team Lead and department.

Requirements

• Strong understanding of digital marketing principles, strategies, and practices.
• Familiarity with social media and digital advertising platforms and their best practices.
• Ability to interpret data and make decisions using analytics tools, with comfort using Excel/Google Sheets.
• Excellent written and verbal communication skills to create ad copy and performance reports.
• Ability to manage multiple campaigns simultaneously and meet deadlines.
• Willingness to learn new technologies and adapt to new processes.

Culture & Benefits

• Remote work setup.
• Fast-paced, highly innovative team environment.
• Collaboration with a Team Lead and cross-department knowledge sharing.
• Ongoing learning to stay current with digital marketing trends and tools.

Hiring process

• Interviews to assess marketing knowledge, analytics comfort, and communication skills.
• Discussion of experience managing campaigns and client reporting expectations.