Mobile Growth Specialist (Programmatic)

TL;DR

Mobile Growth Specialist (Programmatic): Managing end-to-end mobile app marketing campaigns with an accent on programmatic buying, user acquisition, and retargeting. Focus on optimizing campaign performance, analyzing funnel metrics, and collaborating with internal teams to develop integrated growth strategies.

Location: Must be based in Sydney, Australia (Hybrid role)

Company

hirify.global is an interactive entertainment company that harnesses technology and creativity to deliver world-class, free-to-play social games.

What you will do

• Execute programmatic and mobile ad campaigns across various platforms for performance and high-impact gaming activity.
• Collaborate with internal teams to build audience frameworks, strategies, and creative testing plans.
• Monitor, analyze, and report on campaign effectiveness using key success metrics.
• Manage and optimize the mobile tech stack, including AppsFlyer and AdMob.
• Develop positive relationships with external media and technology vendors.
• Work closely with Acquisitions, Product, Retention, and Creative teams to develop integrated strategies.

Requirements

• 2+ years of experience in the programmatic industry, specifically in a trading or campaign management role.
• Demonstrated experience in programmatic campaign management.
• Strong troubleshooting ability and a clear approach to problem-solving.
• Advanced experience with Excel.
• Understanding of the digital media landscape.

Nice to have

• Knowledge of Mobile Performance platforms like Liftoff, AdAction, or Ironsource.
• Working knowledge of DSP platforms such as TTD or Amazon.
• Understanding of analytical tools like Amplitude or Supermetrics.
• Familiarity with Adserving and MMP tools like CM360, Flashtalking, or Firebase.

Culture & Benefits

• Commitment to flexibility to support a healthy work-life balance.
• Diverse and inclusive team environment.
• Opportunities for learning, career advancement, and professional growth.
• Competitive compensation, perks, and benefits package.