Field Marketing Specialist North

Location: Bilbao, Spain. The role covers Galicia, Asturias, Cantabria, Navarra, La Rioja, País Vasco, León, Burgos, and Palencia, with approximately 75% travel.

Company

hirify.global develops and markets energy drinks through global brand, sports, culture, and consumer activation programs.

What you will do

• Implement local field marketing strategies and adapt global and national programs to regional consumer needs.
• Develop and execute locally relevant marketing ideas that support consumer trial and brand understanding.
• Support events, scenes, and marketing opportunities aligned with hirify.global brand values and the local media landscape.
• Hire, train, and lead the regional Student Marketeers team.
• Build relationships with local universities, student communities, cultural and sports scenes, and event partners.
• Travel extensively across the assigned area to activate programs and manage local opportunities.

Requirements

• At least 2 years of experience in field marketing, marketing, or sales.
• Experience organizing events and marketing activations, managing people and teams, and working with local networks.
• University degree of at least three years, ideally with marketing knowledge.
• Fluent English, written and spoken, is required.
• Strategic thinking, initiative, leadership, communication, presentation, training, analytical, planning, budgetary, and project management skills.
• Knowledge of local student communities and universities, with a self-motivated, sporty, confident, and stress-resistant approach.

Culture & Benefits

• Work in line with hirify.global brand values and a motivating, inspiring tone of voice.
• Opportunity to develop new ideas and support global and national initiatives at a local level.
• High level of field travel and direct engagement with consumers, students, communities, and events.