Product Marketing Manager (Healthcare)

TL;DR

Product Marketing Manager (Healthcare): Shaping go-to-market plans and product direction for connected sleep health solutions across the APAC region with an accent on consumer insights and market validation. Focus on designing pilots, improving consumer journeys, and translating market feedback into commercial strategies.

Location: Sydney, NSW, Australia

Company

hirify.global is building the future of connected healthcare, focusing on sleep health and digital health solutions to transform how care is delivered and experienced.

What you will do

• Lead market and consumer insight research across APAC to uncover unmet needs and growth opportunities.
• Identify emerging trends, technologies, and partnerships to create new pathways into therapy.
• Design and test pilots and proof-of-concepts to validate ideas and inform product direction.
• Measure pilot performance and consumer journeys to optimize engagement, conversion, and adoption.
• Develop go-to-market strategies, including pricing, channel, and positioning for new products and services.
• Collaborate with Product, Marketing, and Revenue teams to launch solutions across the APAC region.

Requirements

• Experience in product marketing within healthcare, technology, or related industries.
• Strong understanding of diverse APAC markets and customer dynamics.
• Ability to translate data and insights into clear, actionable strategies.
• Experience leading go-to-market planning and execution across multiple regions.
• Strong collaboration, communication, and stakeholder management skills.
• Commercial mindset with an understanding of pricing and market entry.

Nice to have

• Experience working in highly regulated healthcare environments.
• Exposure to connected devices, digital health, or platform-based products.

Culture & Benefits

• Opportunity to work in a global team valuing innovation and real-world impact.
• Culture driven by excellence that encourages professional growth and goal setting.
• Diverse and inclusive environment that promotes individual expression.
• Collaborative and supportive workplace focused on transforming healthcare technology.