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Campaign Manager (AdTech)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Campaign Manager (AdTech): Managing and optimizing high-volume paid social, programmatic, and display campaigns for measurable growth with an accent on full-funnel execution, conversion tracking, attribution, and performance analysis. Focus on developing testing and scaling strategies, automating campaign workflows, and solving complex optimization challenges across multiple platforms and markets.
Location: Remote
Company
provides digital advertising services supported by media expertise, data, technology, and proprietary advertising platforms.
What you will do
- Lead execution and optimization of high-volume paid social, programmatic, and display campaigns across platforms such as Meta, TikTok, Amazon, Xandr, and Beeswax.
- Develop testing frameworks, scaling strategies, and bid optimizations to improve CPA, ROAS, CTR, CVR, and LTV.
- Drive automation and tooling improvements that streamline campaign workflows and execution.
- Analyze in-flight and post-campaign performance, identify trends and risks, and communicate recommendations through structured reporting.
- Oversee client onboarding, define deliverables, and align campaign execution with client goals.
- Collaborate with Account Management, Product, and Analytics teams and train internal team members on best practices.
Requirements
- 3–5+ years of experience managing high-volume, direct-response digital advertising campaigns for lead generation, signups, or sales.
- Experience managing 7–8 figure annual budgets across multiple platforms and geographies.
- Strong knowledge of programmatic and social media buying, campaign performance metrics, and optimization methods.
- Advanced experience with conversion tracking using GTM, SDKs, and pixels, as well as last-click, data-driven, and multi-touch attribution models.
- Experience with Google Analytics, Excel, Google Docs, HTML, and JavaScript.
- Client-facing communication, troubleshooting, reporting, organization, critical thinking, and problem-solving skills.
Nice to have
- Experience with marketing automation tools, custom bidding algorithms, or proprietary ad tech systems.
- Exposure to API integrations or data visualization platforms.
- Experience in a fast-paced startup-style environment.
Culture & Benefits
- Remote work arrangement.
- Entrepreneurial environment focused on agility, ownership, and continuous improvement.
- Opportunity to work with digital advertising technology and campaigns for brands across diverse markets.
- Collaboration with media, product, analytics, and account management specialists.
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