Account Manager, Social

TL;DR

Account Manager, Social (Paid Social): Develop comprehensive paid social media plans and oversee end-to-end campaign execution with an accent on performance optimization, advanced features, and KPI alignment. Focus on monitoring performance, troubleshooting issues, producing insightful reports, and innovating with platforms like Meta, TikTok, and Pinterest.

Location: Manchester, United Kingdom. Hybrid approach with teams in the office around four days a week. UK based role requiring right to work in the UK.

Company

hirify.global is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale via WPP Open.

What you will do

• Develop paid social media plans aligned with client objectives and KPIs, including supporting materials and tactical rationale.
• Handle end-to-end campaign setup using advanced features like bid rules and third-party tools.
• Oversee QA checks, performance monitoring, pacing, troubleshooting, and optimization.
• Produce weekly/monthly reports, end-of-campaign summaries, and quarterly/annual reviews with insightful commentary.
• Act as key client contact for social, support presentations, and build relationships with platforms like Meta, TikTok, Pinterest.
• Mentor team members, manage workloads, contribute to recruitment, and ensure operational compliance.

Requirements

• Proven experience in digital marketing or agency role with client/stakeholder management.
• Extensive experience setting up and optimizing paid social campaigns on Meta, TikTok, Pinterest.
• Experience planning large-scale campaigns for brand and direct-response objectives.
• Strong skills in compiling detailed campaign reports and client presentations.
• Relationship-building and presentation skills; some experience line managing or training others.
• Collaborative attitude with deep knowledge of media/technology developments.

Culture & Benefits

• Hybrid work model with four days in office to foster creativity, collaboration, and connection.
• Competitive medical, dental, vision insurance, group retirement plans, and significant paid time off.
• Access to global WPP networks, employee resource groups, in-office events, and learning opportunities.
• Preferential partner discounts, mental health awareness days, and focus on employee growth.
• Commitment to equal opportunities, respect, and career progression for all.