Manager, Paid Media & Growth Strategy (Marketing)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Manager, Paid Media & Growth Strategy (Marketing): Developing and executing bespoke paid media and audience growth strategies for Latin labels and artists with an accent on multi-platform campaign optimization and data-driven insights. Focus on amplifying releases, growing fanbases, and leveraging advertising platforms like Meta, TikTok, and Spotify to achieve artist objectives.
Location: Must be based in the Chile office (Santiago)
Company
is a leading global music distributor and Artist & Label services company operating in 50+ markets worldwide.
What you will do
- Develop and optimize paid media and audience growth strategies for Latin labels and artists.
- Partner with Relationship Managers, Marketing teams, and label stakeholders to align campaigns with business objectives.
- Manage and troubleshoot campaigns across platforms including Meta, TikTok, Google, YouTube, and Spotify.
- Analyze performance data to build client-facing reports and actionable insights using proprietary metrics.
- Identify and test emerging media channels, new products, and beta opportunities to evolve growth services across LATAM.
- Assist with monthly accounting and campaign reconciliation processes.
Requirements
- 3-5+ years of experience in paid media, digital advertising, music marketing, or ad operations.
- Fluent in Spanish and English (written and verbal).
- Deep understanding of the Latin music industry and current digital marketing landscapes.
- Proven experience managing campaigns on Meta, TikTok, Google, YouTube, and Spotify.
- Ability to leverage data sources such as Chartmetric and Spotify for Artists for audience analysis.
- Must be located in or able to work from the Santiago, Chile office.
Nice to have
- Experience with OOH (Out-of-Home) campaigns.
Culture & Benefits
- Inclusive, collaborative, and global community environment.
- Modern office designed to foster productivity, creativity, and teamwork.
- Investment in professional growth and development.
- Competitive benefits package.
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