Brand & Content Marketing Lead (Digital Experience)

TL;DR

Brand & Content Marketing Lead (Digital Experience/B2B SaaS): Driving awareness through compelling content, thought leadership, and community engagement for the Digital Experience portfolio with an accent on market narrative, influencer relationships, and customer advocacy. Focus on adapting content strategies for AI-powered discovery and solving the challenges of evolving search behaviors.

Location: Remote in the United States (specifically CST or EST time zones)

Salary: $140,125 - $173,250

Company

hirify.global is a trusted provider of software enabling customers to develop, deploy, and manage responsible, AI-powered applications and experiences.

What you will do

• Lead the development of content and storytelling programs to strengthen market perception for the Digital Experience portfolio.
• Create high-impact thought leadership, customer stories, blogs, webinars, and videos.
• Build and scale community and advocacy programs that empower customers and practitioners to become brand advocates.
• Develop and manage relationships with industry influencers and media to expand credibility and visibility.
• Strategize for the AI era by optimizing content for AI-powered discovery and emerging search behaviors.
• Collaborate with Product Marketing to translate technical capabilities into narratives for decision-makers.

Requirements

• Must be based in the United States (CST or EST preferred).
• 7+ years of experience in content, community, advocacy, influencer, or product marketing.
• Exceptional storytelling, writing, and editorial skills for complex technology concepts.
• Experience working in B2B SaaS, enterprise software, or digital experience markets.
• Proven ability to build relationships with customers, creators, and internal stakeholders.
• Practical experience or strong willingness to adopt AI-powered tools for content efficiency.

Nice to have

• Experience with AI-driven content strategy and search visibility.
• Background in supporting integrated go-to-market (GTM) programs.
• Familiarity with community-led growth and creator marketing.
• Experience with CMS and developer-focused technologies.

Culture & Benefits

• Comprehensive medical, dental, vision, life, and disability insurance.
• Financial benefits including a 401(k) retirement plan and a competitive Employee Stock Purchase Program (ESPP).
• Flexible paid vacation time, birthday leave, and parental leave.
• Tuition reimbursement program.
• Employee Assistance Program (EAP) focused on physical, mental, and financial well-being.