Retention Specialist (Klaviyo)

Location: Remote; candidates must be based in Brazil, Argentina, Mexico, Portugal, or Spain. The role supports a team in the EST time zone.

Company

hirify.global is a growth marketing firm using strategy, proprietary AI commerce technology, and performance marketing to grow DTC, e-commerce, marketplace, media, and social commerce brands.

What you will do

• Lead email and SMS strategies for a portfolio of DTC and e-commerce clients alongside Associate Directors of Retention.
• Own end-to-end campaign deployment, including copywriting, briefing, testing, QA, deployment, and performance monitoring.
• Contribute to monthly retention calendars and develop creative campaign concepts.
• Lead parts of client calls, present content ideas, and manage revisions and approvals.
• Partner with the in-house design team on the creative direction of campaigns and flows.
• Build, audit, and optimize automation flows, pop-up logic, segmentation, app integrations, and performance recommendations.

Requirements

• 3–5 years of experience in email and SMS marketing, lifecycle marketing, growth marketing, or e-commerce CRM.
• Experience at a DTC-focused agency or in-house at an e-commerce brand; agency experience or experience managing multiple client accounts is required.
• Expert-level Klaviyo experience covering flows, segmentation, A/B testing, deliverability, reporting, and performance results.
• Strong copywriting skills with the ability to adapt tone and voice across brands and audiences.
• Strategic understanding of the customer journey and retention levers that drive LTV and reduce churn.
• Client-facing communication skills, including presenting strategy and managing feedback with limited direction.
• Strong organization, self-management, ownership of multiple accounts, and the ability to work in a fast-paced environment.
• Excellent written and verbal English with clear, confident communication.

Nice to have

• Passion for DTC, e-commerce, and the evolving lifecycle marketing landscape.
• Proactive and creative approach with a high standard of execution.

Culture & Benefits

• Remote-first culture with hub locations including Brazil and Spain; employees based in or near the New York or Lisbon headquarters are expected to work hybrid with weekly office time.
• Unlimited PTO and local holidays relevant to the employee's hub.
• Flexible parental leave.
• Autonomy with accountability, emphasis on truth and outcomes, and a collaborative, low-ego working environment.
• Interdisciplinary growth opportunities and exposure beyond the core role.