Media Planner (Gamedev)

TL;DR

Media Planner (Marketing/Gamedev): Defining and managing global media strategies and paid campaigns for the hirify.global HD portfolio with an accent on data-driven planning, channel mix optimization, and cross-functional collaboration. Focus on executing high-quality campaign recommendations, analyzing performance via marketing analytics, and adapting to evolving media trends.

Location: Office-based in Paris, France or Newcastle, United Kingdom

Company

hirify.global is a global leader in gaming, creating original and memorable experiences such as Assassin’s Creed, Rainbow Six, and Just Dance.

What you will do

• Define media strategies and manage paid campaigns for the HD business globally.
• Supervise planning operations, including budget distribution, channel mix, and audience management.
• Coordinate the execution of plans across different networks with channel managers and agencies.
• Analyze campaign performance and provide data-driven recommendations for future executions.
• Collaborate with Engagement hubs, community, and social teams to align planning with player signals.

Requirements

• Business school degree or equivalent.
• Initial experience in a media planning position.
• Technical proficiency with Online Media tools including Ad servers, DSP, Conversion APIs, Google Ads, and Meta Business Manager.
• Expertise in online marketing mechanics and performance marketing practices.
• English: Fluent (C1) required.
• Location: Must be based in Paris (France) or Newcastle (UK).

Nice to have

• Experience with an international dimension in planning.
• Strong interest in video games and the entertainment industry.

Culture & Benefits

• Financial perks: Profit sharing and a yearly company saving plan.
• Generous leave: 25 days of paid time off plus 12 additional paid days.
• Health & Wellness: Healthcare for employees and their families, and an on-site gym.
• Daily support: Lunch vouchers (€9/day) and 50% transportation pass reimbursement.
• Family-friendly: Extended maternity (20 weeks) and paternity/co-parental (7 weeks) leaves.

Hiring process

• 30-minute introductory call with a Recruiter.
• 60-minute interview with the hiring manager and a Recruiter.
• 30-minute final discussion with the VP.