Product Marketing Manager (3DP)

TL;DR

Product Marketing Manager (3DP): Developing and executing marketing strategies for 3D printing services and the medical market with an accent on GTM planning, value proposition design, and competitor analysis. Focus on driving double-digit revenue growth through customer-centric messaging and data-driven demand generation.

Location: Hybrid (Maple Plain, MN). Must be a U.S. Citizen, lawful permanent resident (green card holder), or refugee/asylee status due to ITAR regulations

Company

hirify.global is a leading digital manufacturing service provider specializing in rapid prototyping and production.

What you will do

• Develop comprehensive marketing strategies for 3DP services, including target audience identification and growth objectives.
• Lead service messaging and value proposition development to differentiate hirify.global in the market.
• Manage the conduit between product management and marketing communications during product launches and GTM planning.
• Monitor competitor strategies across digital and traditional channels to ensure market leadership.
• Analyze customer personas and buyer journeys to optimize content development and messaging.
• Partner with sales and product teams to create enablement tools and track upper-funnel metrics.

Requirements

• At least 5 years of product marketing experience.
• Bachelor’s Degree in Business or Marketing.
• Proficiency in Microsoft Office tools and Salesforce/CRM.
• Must be a U.S. Citizen, lawful permanent resident, or granted refugee/asylee status (temporary visas are not eligible).

Nice to have

• MBA degree.
• Experience with 3DP printing or the medical industry.
• Background in B2B, B2C, or e-Commerce.

Culture & Benefits

• Comprehensive health insurance (Traditional or High Deductible), Dental, and Vision.
• 401k with company match and immediate vesting.
• At least 3 weeks of PTO, plus Holiday Pay and Volunteer Hours.
• Employee Stock Purchase Program at a discounted rate.
• Health Savings Account (HSA) and Flexible Spending Accounts (FSA).
• Paid caregiver leave.