Product Marketing Manager

TL;DR

Product Marketing Manager (SaaS): Develop and execute product positioning, messaging, and go-to-market strategies for a frontline operations platform focused on manufacturing and life sciences. With an accent on storytelling, market analysis, and cross-functional collaboration. Focus on leading product launches, creating compelling content, and adapting messaging to evolving market needs.

Location: Somerville, MA, hybrid work environment with 3+ days in office per week

Salary: $100,000 - $140,000 per year

Company

hirify.global is a product company providing a frontline operations platform that empowers manufacturers to digitally transform their facilities and improve productivity, quality, and efficiency.

What you will do

• Define and refine product positioning and messaging to articulate clear business value.
• Develop diverse go-to-market content including blogs, webinars, videos, and case studies.
• Lead product launches in partnership with Product, Sales, and Marketing teams.
• Analyze market trends, customer feedback, and competitive intelligence to inform strategy.
• Equip sales and customer teams with targeted enablement assets.
• Advocate for a customer-centric approach and contribute to internal knowledge sharing.

Requirements

• Location: Must be able to work in Somerville, MA with hybrid presence 3+ days per week
• 4–5 years of experience in B2B product, solutions, or technical marketing, preferably in cloud/SaaS for manufacturing or life sciences.
• Strong storytelling and program management skills with ability to lead cross-functional initiatives.
• Analytical thinker comfortable with market intelligence and customer data.
• Familiarity with AI and digital marketing trends is a plus.
• Experience in regulated, technical, or industrial sectors highly valued.

Culture & Benefits

• Direct impact on product and culture with company equity.
• Competitive benefits including health, dental, vision, disability, life insurance, commuter benefits, parental leave, and 401k.
• Flexible work schedule and unlimited vacation policy.
• Virtual company events and fitness subsidies.
• Strong, diverse team valuing hard work, families, and personal well-being.