Product Marketing Manager

TL;DR

Product Marketing Manager (B2B): Translating business strategy and market insights into impactful marketing plans and go-to-market activities with an accent on product adoption and growth. Focus on coordinating cross-functional launches, crafting differentiated messaging, and optimizing campaign performance to drive measurable business results.

Location: Must be based in London, Birmingham, Bristol, or Manchester

Company

hirify.global is a leading B2B powerhouse with over 180 years of heritage, providing secure connectivity and collaboration platforms to 1.2 million business customers in the UK.

What you will do

• Translate business and product strategy into actionable marketing plans and go-to-market activities.
• Coordinate and deliver product launches, ensuring clear positioning and messaging across channels.
• Gather and apply market and customer insights to shape campaigns and drive adoption.
• Work cross-functionally with product, sales, and enablement teams to align on priorities.
• Manage campaign performance, track KPIs, and recommend data-driven improvements.
• Support the development of sales tools and content to enable successful customer engagement.

Requirements

• Must be based in or able to work from London, Birmingham, Bristol, or Manchester.
• Experience in a product marketing or related marketing role, ideally within a B2B environment.
• Strong understanding of product marketing principles including positioning and go-to-market planning.
• Proven track record of supporting or delivering product launches.
• Excellent project management and organizational skills.
• Strong copywriting and communication skills with the ability to collaborate across teams.

Nice to have

• Experience with public and private sector communications.
• Previous telecommunications industry experience.

Culture & Benefits

• 10% on-target annual bonus.
• Market-leading pension scheme (5% employee, 10% employer contribution).
• Access to an online private GP 24/7 for you and your immediate family.
• Market-leading paid carers leave and equalized maternity/paternity/adoption leave.
• Discounted EE and BT products including mobile and broadband.
• Holiday purchase scheme and flexible benefit options.