Senior Consultant (CX Transformation/Loyalty)

TL;DR

Senior Consultant (CX Transformation/Loyalty): Designing and activating customer engagement and loyalty initiatives for enterprise clients with an accent on CRM integration, data-driven strategy, and business transformation. Focus on translating complex business objectives into actionable loyalty roadmaps, platform selection, and measurable customer retention outcomes.

Location: Must be based in London (Hybrid)

Company

hirify.global is a global design and strategy consultancy, part of Capgemini Invent, focused on building customer-centric experiences and sustainable business models.

What you will do

• Lead workstreams across customer engagement and loyalty transformation, from vision definition to launch planning.
• Design and optimize loyalty programs and CRM-enabled customer journeys that drive retention and long-term value.
• Collaborate with technology and data teams to guide platform selection, strategy, and governance.
• Translate business objectives into clear requirements, capabilities, and transformation roadmaps.
• Serve as a primary client contact, ensuring alignment on delivery and project outcomes.
• Contribute to business development and thought leadership to grow the practice.

Requirements

• Must be based in or able to work from the London office.
• Proven experience in consulting, industry, or agency roles focused on customer engagement, loyalty, and CRM.
• Strong understanding of loyalty mechanics, marketing enablement, and activation strategies.
• Hands-on experience designing customer journeys, segmentation, and loyalty propositions.
• Familiarity with marketing technology platforms such as Salesforce, Adobe, Antavo, Talon.One, or Eagle Eye.
• Ability to balance high-level strategy with practical, real-world delivery considerations.

Nice to have

• Experience in industries such as retail, consumer products, travel, hospitality, financial services, or telco.
• Deep expertise across multiple loyalty, membership, and CX platforms.

Culture & Benefits

• Hybrid working model with flexible arrangements available for all UK employees.
• Access to wellbeing support, including apps like Thrive and Peppy, and trained Mental Health Champions.
• Inclusive, collaborative, and diverse global studio culture.
• Commitment to social impact and ethical business practices.