Principal Product Marketing Manager (SaaS)

TL;DR

Principal Product Marketing Manager (SaaS): Shaping and executing go-to-market strategies for new products and the commercial segment with an accent on positioning, messaging, and cross-functional enablement. Focus on driving revenue growth, conducting competitive intelligence, and building high-impact sales collateral to differentiate the platform in a dynamic market.

Location: Remote (US and Canada)

Salary: $210,000–$233,000

Company

hirify.global is a leading Sales Performance Management solution helping revenue teams automate processes and drive efficient growth.

What you will do

• Own product marketing for new solutions, partnering with Product, Marketing, and Sales to craft launch strategies.
• Lead product marketing for the commercial segment, providing sales teams with training and collateral.
• Monitor the competitive landscape and translate insights into strategic advantages for Sales and Product.
• Create differentiated messaging that resonates with target buyers and supports expansion strategies.
• Conduct primary research to gather customer insights and inform product direction.
• Serve as an evangelist for the voice of the customer across internal teams and the broader market.

Requirements

• 7+ years in B2B SaaS product marketing and 8–10 years of overall professional experience.
• Proven track record of launching new products and driving GTM strategy.
• Deep understanding of competitive intelligence and deal differentiation.
• Exceptional storytelling and communication skills to distill complex concepts.
• Experience partnering with Sales and Marketing to drive pipeline and revenue.
• Data-driven mindset with the ability to measure and iterate on success.

Culture & Benefits

• Comprehensive healthcare with 100% coverage for medical, dental, and vision.
• Flexible time off policy including quarterly mental health days.
• Annual stipends for professional development and caretaking.
• 401(k) retirement savings plan for US employees.
• Latest Apple hardware provided for all team members.
• Inclusive community with active Employee Resource Groups.