Consumer Insights Manager (Market Research)

TL;DR

Consumer Insights Manager (Market Research): Advising and coaching clients throughout the market research process with an accent on reporting, insights generation, and storytelling. Focus on designing quantitative studies, creating bespoke questionnaires, and integrating AI to enhance research capabilities.

Location: Fully remote for candidates based in Latam

Company

A global market research company that combines an AI-powered insights platform with expert consultancy to help companies make smarter, fact-based decisions.

What you will do

• Act as a sparring partner for clients in the creation, adaptation, and analysis of market research projects.
• Design quantitative studies, including methodology, target group selection, and sample size determination.
• Create bespoke questionnaires for various use cases such as U&A, tracking, and concept/creative testing.
• Interpret results and provide actionable recommendations through high-level and in-depth reports.
• Present insights with a strong focus on storytelling and clear business impact for stakeholders.
• Integrate AI across all research steps and collaborate with the Product team to enhance AI capabilities.

Requirements

• 3+ years of experience in end-to-end market research and B2B consulting.
• Strong knowledge of quantitative methods and statistics.
• Experience creating reports in PowerPoint or G-Slides with a focus on data-driven storytelling.
• Proficient Spanish (C2 level, spoken and written).
• Fluent English.
• Must be based in Latam.

Culture & Benefits

• Flexibility Policy: No hard cap on the number of vacation days.
• Hardware: Provision of a MacBook and additional necessary equipment.
• Temporary Remote Work: Ability to work outside the home country for up to 4 weeks per year for those based in the Americas.
• Remote-first company culture with a global team across 13 countries.

Hiring process

• Screening Call with a Talent Acquisition Partner.
• Interview with TL Research Americas.
• Case Study Interview with TL Research Americas and Research Director.
• Executive Interview with C-Level.
• Reference Calls.