Manager, Campaigns (Influencer Marketing)

Location: London, United Kingdom; hybrid work with teams in the office around four days a week.

Company

hirify.global is WPP’s AI-driven media operating unit, and this role sits within The Goat Agency, which delivers influencer and creator-led campaigns for global brands in more than 70 countries.

What you will do

• Develop influencer marketing strategies and campaign plans aligned with client objectives.
• Identify, select, and manage relationships with influencers and creators.
• Negotiate partnerships, compensation, deliverables, and contractual agreements.
• Prepare creative briefs, review influencer-generated content, and coordinate client approvals.
• Manage campaign timelines, milestones, budgets, and expenditures.
• Monitor campaign performance and provide data-driven optimisation recommendations.

Requirements

• At least 3 years of experience planning and executing influencer campaigns.
• Experience delegating and prioritising a changing workload.
• Strong writing and communication skills.
• Ability to work effectively and calmly under pressure.
• Understanding of influencer marketing and social metrics, including impressions, reach, and engagements.
• Must have the right to work in the United Kingdom.

Culture & Benefits

• Open, inclusive environment built on trust, respect, creativity, and collaboration.
• Access to global hirify.global and WPP networks for professional connections and development.
• Employee resource groups and frequent in-office events.
• Medical, vision, dental, and group retirement plans.
• Paid time off, partner discounts, and employee mental health awareness days.