Senior Product Manager, EG Advertising

TL;DR

Senior Product Manager, EG Advertising (Digital Advertising/Marketplace): Drive the strategic vision and roadmap for sponsored listings auction optimization, including auction mechanics, bidding strategies, and pricing models with an accent on building and optimizing auction algorithms that balance traveler experience, partner value, and business objectives. Focus on defining success metrics, analyzing performance data, and leveraging experimentation and AI/GenAI tools to accelerate product development and improve marketplace efficiency.

Location: United Kingdom - London, City of - London

Salary: $173,000–$242,500 (Seattle range)

Company

hirify.global powers global travel by building technology and advertising solutions for partners across the Expedia marketplace.

What you will do

• Own the roadmap for sponsored listings auction optimization, including auction mechanics, bidding strategies, and pricing models.
• Lead development and evolution of auction functions to improve marketplace efficiency, partner ROI, and revenue growth.
• Drive ad relevance initiatives to improve quality and personalization of sponsored listings for travelers.
• Partner with machine learning and engineering teams to design, implement, and optimize auction algorithms.
• Define success metrics, analyze performance data, and identify growth opportunities through auction improvements.
• Use AI and GenAI tools to accelerate product development and improve decision-making.

Requirements

• 6+ years of product management experience, preferably in digital advertising, marketplace platforms, or auction-based systems.
• Proven track record launching and scaling technical products with measurable business outcomes.
• Experience with machine learning applications, preferably in advertising or marketplace optimization.
• Strong analytical skills using data to inform product decisions and measure success.
• Experience working with engineering and data science teams to deliver complex, technical products.
• Understanding of auction mechanics, pricing strategies, or related marketplace dynamics; knowledge of digital advertising ecosystems (e.g., programmatic advertising, sponsored search).

Nice to have

• Advanced degree (MBA, MS, or PhD) in a quantitative or technical field.
• Familiarity with AI tools, LLMs, or agent-based systems applied to product development.
• Experience at a technology company or marketplace business.
• Familiarity with agile development methodologies and product development lifecycles.
• Experience with two-sided marketplace products connecting supply and demand.

Culture & Benefits

• Full benefits package including medical/dental/vision, paid time off, parental leave, and an Employee Assistance Program.
• Flexible work model and career development resources.
• Travel perks including wellness & travel reimbursement, travel discounts, and IATAN membership.
• Opportunity to increase pay based on ongoing, demonstrated, and sustained performance.

Hiring process

• Application and recruiting process through hirify.global Talent Acquisition and hiring teams.
• Interviews and evaluations aligned to product, technical, and stakeholder collaboration expectations.