Media Coordinator (Digital Marketing)

TL;DR

Media Coordinator (Digital Marketing): Launching and optimizing paid media campaigns across Meta, Google Ads, and TikTok with an accent on data-driven decision making and performance analysis. Focus on interpreting complex metrics, A/B testing ad copy, and uncovering trends using advanced spreadsheet functions.

Location: Onsite in Boston, Massachusetts. Candidates must be authorized to work in the US for at least 3 years.

Salary: $58,000 - $62,000

Company

A media agency founded over 25 years ago that creates leverage for global brands and sports franchises through creative advertising.

What you will do

• Build, optimize, and manage paid media campaigns on Meta, Google Ads, and TikTok.
• Perform A/B testing on ad copy and measure success using CPM, CPC, CPV, and CPA metrics.
• Interpret complex data and communicate strategic insights and trends to clients.
• Utilize Excel, Google Sheets, and Google Analytics to uncover data trends and solve problems.

Requirements

• Bachelor’s degree with a minimum GPA of 3.3.
• Authorization to work in the US for at least 3 years.
• Solid working knowledge of spreadsheets including basic and advanced formulas.
• Strong passion for data analysis, numbers, and digital marketing.
• Ability to manage multiple priorities in a fast-paced environment.

Culture & Benefits

• Comprehensive health, dental, vision, and pet insurance.
• 401(k) with up to 5% Safe Harbor contributions.
• Paid time off and paid family leave.
• Commuting and wellness stipends.
• Supportive environment celebrating diversity and professional growth.