Paid Media Manager

TL;DR

Paid Media Manager (Paid Social & PPC): Plan, execute, and optimise paid media campaigns across social and search platforms for North America with an accent on acquisition, retention, and engagement performance. Focus on campaign setup, tracking, bidding, creative rotation, and data-driven optimisation through testing and scaling new channels, formats, and targeting strategies.

Location: Hybrid (mostly on site from the New York office)

Salary: $70,000 - $90,000

Company

hirify.global is a sports media platform bringing fans and customers access to sport anytime, anywhere.

What you will do

• Plan, execute, and optimise Paid Social and PPC campaigns to meet acquisition and engagement goals.
• Manage campaign set-up, tracking, bidding strategies, and creative rotation across multiple markets.
• Analyse performance data to identify insights, trends, and opportunities for improvement.
• Collaborate with brand, creative, and analytics teams to ensure campaigns are audience-driven and on-brand.
• Test and scale new channels, formats, and targeting strategies to drive innovation.
• Maintain accuracy and efficiency in campaign delivery, ensuring spend and performance align with KPIs.

Requirements

• Hands-on experience managing Paid Social (Meta, TikTok, X, Snapchat) and PPC (Google Ads, YouTube) campaigns.
• Strong analytical skills to interpret data and translate insights into actionable optimisations.
• Experience managing budgets, pacing, and forecasting across multiple campaigns.
• Experience with A/B testing, audience segmentation, and conversion optimisation.
• High attention to detail and ability to manage multiple priorities in a fast-paced environment.
• Excellent communication and collaboration skills.

Culture & Benefits

• Hybrid working with most time on site from the New York office.
• Up to 15 days of paid time off and 9 days of annual leave.
• Health benefits including dental and eye care, plus a generous sick time package.
• Short- and long-term disability coverage, parental leave, and personal insurance options (basic life term and personal accident).
• Access to a 401(k) retirement plan.
• Flexible working opportunities, learning and development resources, and internal speaker series and events.

Hiring process

• Submit an application (cover letter optional).
• Interviews may include accessibility adjustments where needed.