Senior Email Marketing Specialist

TL;DR

Senior Email Marketing Specialist (Retention): Leading the email marketing strategy and infrastructure to drive channel growth and optimize customer lifecycle communications with an accent on deliverability and automation. Focus on scaling email infrastructure, managing sender reputation, and leading a team of specialists to achieve ambitious business KPIs.

Location: Remote (Ukraine or Poland)

Company

hirify.global is a company focusing on retention and marketing growth.

What you will do

• Execute the comprehensive email marketing and lifecycle communication strategy.
• Lead and develop the Email Marketing team, planning and distributing functional priorities.
• Manage audience segmentation, automation workflows, triggers, and A/B testing initiatives.
• Own email deliverability, sender reputation, domain management, and DNS infrastructure (SPF, DKIM, DMARC).
• Develop and maintain responsive HTML email templates.
• Collaborate with CRM, Design, Product, and Analytics teams to optimize customer communication outcomes.

Requirements

• 3+ years of experience in Email Marketing, with at least 1 year in a senior or leadership role.
• Hands-on experience with platforms such as Customer.io, Braze, Klaviyo, or Campaign Monitor.
• Strong expertise in email deliverability, domain warming, and infrastructure setup.
• Working knowledge of HTML/CSS for email troubleshooting and development.
• Proven leadership, communication, and stakeholder management skills.
• Must be based in Ukraine or Poland.

Culture & Benefits

• Flexible payment options tailored to your preference.
• Financial bonuses for holidays, birthdays, and work milestones.
• Company-covered courses and certifications for professional growth.
• Benefit Cafeteria including sports, language courses, and therapy sessions.
• Provision of modern equipment, including laptops, monitors, and headphones.
• Flexible working schedule with a focus on results rather than clock-ins.