Senior Paid Media Specialist (Meta and Google)

TL;DR

Senior Paid Media Specialist (Meta and Google): Managing and optimizing advertising campaigns across Meta and Google platforms for a portfolio of clients with an accent on ROI maximization and performance scaling. Focus on conducting A/B testing, analyzing campaign data, and delivering actionable insights to drive measurable growth.

Location: Remote (Work schedule must align with Miami, USA Timezone)

Company

hirify.global is a global outsourcing firm specializing in providing high-quality remote staffing and digital marketing solutions for a diverse range of clients.

What you will do

• Develop and execute high-performing advertising strategies across Meta and Google platforms.
• Manage and optimize campaigns daily to maximize ROI and performance.
• Conduct A/B testing to improve ad creatives, targeting, and conversion rates.
• Analyze campaign performance data and provide actionable insights.
• Prepare and deliver regular performance reports to internal teams and clients.
• Collaborate with cross-functional teams and lead client meetings via Zoom and email.

Requirements

• Minimum 8+ years of experience in digital advertising.
• Proven expertise in Meta and Google Ads.
• Track record of managing multiple client accounts simultaneously.
• Strong analytical mindset with a data-driven approach to decision-making.
• Ability to work during Miami, USA business hours.
• Strong communication and client management skills.

Culture & Benefits

• Permanent work-from-home arrangement.
• Immediate hiring process.
• Health insurance coverage for eligible locations.
• Flexible schedule within the required timezone.