Product Marketing Director (Semiconductors)

TL;DR

Product Marketing Director (Semiconductors): Driving market success, revenue growth, and profitability for the NFC IoT Security product segment with an accent on strategic marketing, GTM execution, and customer value. Focus on managing the full product lifecycle, from market definition and positioning to commercial success and cross-functional collaboration.

Location: Caen, France

Company

hirify.global is a global leader in secure connectivity solutions for embedded applications.

What you will do

• Define and execute global go-to-market strategies, including segmentation, pricing, and positioning.
• Partner with global sales teams to drive product adoption and secure strategic design-wins.
• Monitor market dynamics and competitive landscapes to provide actionable guidance to sales.
• Lead the market launch of new products by defining value propositions and commercial strategies.
• Influence long-term product roadmaps through market insights and customer feedback.
• Manage consolidated forecasts to support production and business planning.

Requirements

• Minimum 10 years of experience in product marketing or product management within the semiconductor industry.
• Proven ability to drive impact through cross-functional collaboration in global teams.
• Strong problem-solving skills with a results-driven approach to closing deals.
• Excellent verbal and written communication skills for creating technical marketing collateral.
• Ability to travel domestically and internationally as required.