Local Marketing Manager (Retail)

TL;DR

Local Marketing Manager (Retail): Developing and executing local marketing strategies for a retail store estate with an accent on scalability and brand consistency. Focus on designing localised campaigns, analyzing performance data, and managing multi-stakeholder relationships across various regions.

Location: Hybrid in London, England, United Kingdom

Company

hirify.global (ITG) is a marketing services agency that develops and executes scalable marketing strategies for major clients.

What you will do

• Design and implement scalable local marketing campaigns aligned with overall business objectives.
• Manage localised initiatives to enhance brand visibility and engage target audiences within specific regions.
• Monitor and analyze campaign performance using data-driven insights to optimize results.
• Build and maintain strong relationships with local store managers and key stakeholders.
• Coordinate with external vendors and partners to deliver high-quality marketing materials.
• Research industry trends and emerging technologies to continuously innovate marketing efforts.

Requirements

• Proven experience in local marketing management, preferably within a retail environment.
• Strong project management skills with the ability to lead multiple initiatives simultaneously.
• Analytical mindset to interpret data and translate insights into actionable strategies.
• Excellent communication and interpersonal skills for collaborating with internal and external stakeholders.
• Ability to travel nationally.
• Location: Must be based in London for hybrid work.

Nice to have

• Familiarity with digital marketing tools and platforms.

Culture & Benefits

• 25 days holiday plus bank holidays, a paid Wellbeing Day, and flexible options for cultural observances.
• Smart Working policy allowing up to 40% work from home.
• Option to work from abroad for up to 90 days a year after 12 months of tenure.
• Financial perks including a pension scheme, Corporate Medical Cash Plan, and electric car salary sacrifice.
• Funding for professional qualifications and monthly Employee of the Month bonuses.
• Enhanced family-friendly leave and access to an Employee Assistance Programme.