Influencer Manager (Marketing)

TL;DR

Influencer Manager (Marketing): Ideating and executing cutting-edge influencer strategies and campaigns for iconic global brands with an accent on authentic storytelling and platform-specific content. Focus on end-to-end campaign management, high-reach partnership negotiations, and data-driven performance optimization.

Location: Hybrid (London, UK) — teams are expected in the office an average of four days a week

Company

hirify.global is a leading creative company part of WPP, combining brand experience, customer experience, and commerce to drive growth for blue-chip clients.

What you will do

• Lead the development and execution of comprehensive influencer marketing strategies and custom strategy shells for global brands.
• Oversee end-to-end planning and optimization of campaigns across TikTok, Instagram, and YouTube.
• Identify, vet, and onboard diverse creators, managing negotiations for high-reach paid partnerships.
• Develop legally compliant creative briefs and oversee content review to ensure brand alignment and quality.
• Analyze campaign KPIs and deliver actionable insights through detailed weekly and monthly reporting.
• Collaborate with social strategists, content creators, and account teams to integrate influencer activity into broader marketing initiatives.

Requirements

• Proven track record of implementing successful influencer campaigns for major brands.
• Deep understanding of the influencer ecosystem, including various platforms and content formats.
• Strong negotiation and communication skills for managing talent agencies and clients.
• Ability to work in a fast-paced environment managing multiple projects simultaneously.
• Strong knowledge of legal and regulatory guidelines, specifically ASA guidelines.
• Must be based in or able to work from the London office (Hybrid, 4 days/week)

Culture & Benefits

• Opportunity to work with some of the world’s most iconic brands.
• Collaborative culture that values connection, belonging, and diversity.
• Hybrid working model designed to foster creativity and professional connection.
• Access to a global network of 30,000+ employees across 64 markets.