Senior Field Marketing Manager (SaaS)

TL;DR

Senior Field Marketing Manager (SaaS): Developing and executing regional field marketing strategies to drive brand awareness and lead generation across the UK and Ireland with an accent on event management, webinars, and cross-functional collaboration. Focus on building community engagement, optimizing marketing performance through data, and scaling pipeline growth for a leading legal AI platform.

Location: Must be based in Dublin, Ireland (Hybrid: minimum 2 days per week in office).

Salary: €74,900 – €101,300 EUR.

Company

hirify.global is a global leader in legal AI technology, dedicated to transforming the legal experience by empowering professionals and increasing access to justice.

What you will do

• Develop and execute regional field marketing strategies, including trade shows, partner activations, and regional events.
• Plan and manage multi-channel campaigns, webinars, and virtual events to generate high-quality leads.
• Collaborate cross-functionally with Sales, Customer Success, and Product Marketing to ensure consistent messaging and pipeline growth.
• Analyze campaign performance and ROI using Salesforce and Looker to provide actionable insights.
• Identify and develop regional partnerships with legal associations and industry influencers.
• Manage regional marketing budgets, calendars, and vendor coordination.

Requirements

• 4+ years of experience in marketing, preferably in B2B SaaS or tech.
• Hands-on experience executing field marketing programs, webinars, and virtual events.
• Strong project management, organization, and time management skills.
• Proven ability to collaborate cross-functionally with Sales and external partners.
• Proficiency with tools such as Google Workspace, Asana, Salesforce, and Looker.
• Willingness to travel up to 40% for regional events across the UK and Ireland.

Nice to have

• Legal industry knowledge or experience, particularly within the UK or Irish market.
• Advanced familiarity with Asana, Salesforce, and Looker.

Culture & Benefits

• Hybrid work environment with a focus on flexibility.
• Competitive salary with top-tier health and dental coverage.
• Pension contribution.
• Flexible time off policy.
• hirify.globalversary recognition program for long-term employees.