Senior Product Manager (iGaming)

TL;DR

Senior Product Manager (iGaming/Growth): Designing and executing end-to-end growth and retention strategies for online lottery platforms with an accent on funnel optimization and subscription mechanics. Focus on maximizing customer lifetime value through data-driven A/B testing, churn prevention, and scaling recurring revenue loops.

Location: Hybrid setup in Hamburg, Germany

Company

Germany’s largest provider of online lotteries through brands like LOTTO24 and Tipp24.

What you will do

• Own the digital conversion funnel end-to-end to acquire new customers and minimize drop-offs via continuous A/B testing.
• Design and scale features for a recurring business model, including churn prevention loops and subscription loyalty drivers.
• Analyze user behavior using Google Analytics and Tableau, validating data trends through qualitative research and interviews.
• Lead a cross-functional agile team comprising engineering, UX/UI, user research, and data analytics.

Requirements

• Proven track record of scaling existing digital products, optimization frameworks, or core feature sets.
• Deep understanding of subscription mechanics, recurring revenue loops, and retention strategies.
• Hands-on experience with frontend event tracking and tools such as Google Analytics or Amplitude.
• Ability to leverage quantitative data and lightweight qualitative research to uncover user behavior drivers.
• Must be based in or able to work from the Hamburg office (Hybrid).

Nice to have

• Experience managing or steering native iOS/mobile app development.

Culture & Benefits

• Annual professional development budget of €1,500.
• Unlimited vacation days in addition to the standard 30-day yearly allowance.
• Workations abroad supported by the WorkFlex tool.
• Monthly mobility allowance and access to a company bike leasing program.
• Company pension scheme and subsidized EGYM WELLPASS gym membership.
• Company-wide lunches provided four days a week and monthly team events.