Senior Product Manager (Advertising)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Senior Product Manager (Advertising): Leading the strategy and optimization of advertising monetization across high-traffic digital platforms with an accent on programmatic advertising, revenue growth, and user experience. Focus on designing A/B testing programs, evaluating emerging ad technologies, and implementing scalable monetization solutions.
Location: Must be based in the United States
Company
A digital publishing company managing a large portfolio of high-traffic digital platforms.
What you will do
- Define and manage the advertising product roadmap to increase monetization while preserving user experience.
- Collaborate with Ad Operations to optimize ad placements, layouts, refresh strategies, and native formats.
- Analyze key performance indicators including RPM, eCPM, fill rate, CTR, and Core Web Vitals.
- Lead A/B testing initiatives to evaluate page templates, navigation, and optimization strategies.
- Evaluate and implement programmatic advertising platforms, SSPs, and header bidding solutions.
- Monitor industry trends in privacy regulations, AI-powered optimization, and publisher technologies.
Requirements
- Must be based in the United States.
- 5+ years of product management experience in digital publishing, adtech, e-commerce, or consumer web platforms.
- Deep understanding of programmatic advertising ecosystems and publisher monetization strategies.
- Experience with Google Ad Manager, header bidding solutions, and SSPs.
- Proficiency with analytics and experimentation tools such as GA4, Domo, Looker, VWO, or Optimizely.
- Bachelor's degree in Business, Computer Science, Marketing, Engineering, or a related field.
Culture & Benefits
- Fully remote work opportunity.
- Ownership of monetization strategy for high-traffic platforms with significant business impact.
- Collaborative environment with cross-functional exposure to product, engineering, and revenue teams.
- Opportunity to work with AI-driven optimization and large-scale experimentation.
- Competitive salary aligned with experience and qualifications.
Будьте осторожны: если работодатель просит войти в их систему, используя iCloud/Google, прислать код/пароль, запустить код/ПО, не делайте этого - это мошенники. Обязательно жмите "Пожаловаться" или пишите в поддержку. Подробнее в гайде →