Head of Growth (AI)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Head of Growth (AI/SaaS): Leading the GTM motion for a content creation platform transitioning to an AI-native solution with an accent on demand generation, product marketing, and brand evolution. Focus on engineering a compounding GTM motion, optimizing ROAS/CAC, and establishing the company's external voice in the AI ecosystem.
Location: Hybrid (Amsterdam, Netherlands) — 3 days per week in office
Company
A leading B2B SaaS content creation platform helping brands produce highly-engaging, AI-native content experiences.
What you will do
- Own pipeline yield across inbound and outbound channels, managing ROAS, CAC, and multi-touch attribution.
- Evolve the core value proposition and GTM narrative as the platform transforms into an AI-native solution.
- Build a data-driven Customer Marketing function to drive product adoption, expansion, and retention.
- Develop the brand strategy and executive thought leadership to earn market attention and credibility.
- Collaborate with Sales, RevOps, Finance, and Product to align GTM motions and budget efficiency.
Requirements
- 5+ years in B2B SaaS marketing, with at least 4 years in a senior leadership role.
- Proven track record of driving revenue contribution with clear attribution.
- Expertise in demand generation, A/B testing, and lifecycle-driven customer marketing.
- AI-native operating mindset with experience building AI-powered marketing workflows.
- Fluency in HubSpot, Marketo, Salesforce, and modern attribution tools.
- Must be based in or able to commute to Amsterdam for hybrid work.
Nice to have
- Experience with content, digital experience, or MarTech platforms.
- Exposure to both mid-market and enterprise sales motions.
- Existing network within the AI and MarTech ecosystem.
Culture & Benefits
- Hybrid work model with a monthly WFH allowance.
- Commuting support with first-class train travel covered for long distances.
- Annual learning budget of €500 for courses, books, and workshops.
- 25 paid holiday days plus inclusivity floating holidays.
- Health and wellness support including fitness allowances and mental health counseling.
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