Creative Lead (Marketing)

TL;DR

Creative Lead (Marketing): Directing creative strategy for a high-volume paid acquisition engine with an accent on performance data, asset velocity, and generative AI integration. Focus on building a testing pipeline that scales winning ad variations to drive qualified leads and pipeline growth.

Location: Must be based in Barcelona, Spain (Onsite)

Company

hirify.global is a fast-growing SaaS company providing business management software for HR, finance, and operations, serving over 700,000 users across 7 markets.

What you will do

• Lead a creative team of video editors, designers, and AI artists.
• Direct the production of high-volume ad variations, including writing briefs and scripts.
• Integrate generative AI tools into production workflows to accelerate testing cycles.
• Analyze performance data to optimize ad spend and drive qualified leads.
• Monitor social trends and localize winning formats in collaboration with local teams.
• Scale high-performing ad assets while rapidly iterating on underperforming ones.

Requirements

• 5+ years of experience in creative direction or multimedia production.
• Conversion-first mindset with a proven track record in performance marketing.
• Experience managing 7-figure annual ad spend accounts.
• Strong analytical skills with the ability to translate data into creative hypotheses.
• Hands-on proficiency with generative AI tools.
• English: C1 proficiency required.

Culture & Benefits

• Multicultural and friendly work environment.
• Private health insurance via Alan.
• Wellhub membership for fitness and wellness.
• Flexible compensation benefits via Cobee.
• Language classes and office perks including breakfast and organic fruit.
• Pet-friendly office environment.