Paid Media and Digital Manager

TL;DR

Paid Media and Digital Manager (Paid Media/Digital Marketing): Support cross-channel paid media strategy, execution, and performance reporting for a federal program with an accent on optimizing campaigns across Meta, Google, and LinkedIn using analytics-driven insights. Focus on hands-on campaign management, actionable reporting, and light SEO performance monitoring while leveraging AI-enabled platform features for efficiency.

Location: Remote

Company

hirify.global is an award-winning, woman-owned small business delivering complex federal government communications and data-informed solutions.

What you will do

• Plan and execute cross-channel paid media campaigns under the Director’s strategic guidance.
• Manage digital advertising across platforms including Meta, Google, LinkedIn, and others.
• Monitor performance, analyze results, and deliver actionable reporting using analytics tools.
• Advise internal teams on paid media and digital best practices; lead execution of relevant tactics, including paid creative production.
• Collaborate with strategists and creatives to ensure integrated execution across channels.
• Perform light SEO performance monitoring and reporting to inform content and media decisions; use AI-enabled platform features for optimization where appropriate.

Requirements

• 5–7 years of experience in paid media and digital marketing, including hands-on campaign execution and reporting.
• Experience managing paid media on social and search platforms (e.g., Meta Ads Manager, Google Ads).
• Basic understanding of SEO and content performance optimization.
• Familiarity with analytics tools including Google Analytics, Google Tag Manager, SEMrush, and platform-specific dashboards.
• Ability to recommend and optimize campaigns based on performance data.
• Federal government experience strongly preferred.

Culture & Benefits

• Tuition reimbursement and professional training for eligible employees.
• Top-tier medical, dental, vision, life insurance, and long-term disability coverage.
• 401(k) and Roth plan with company matching and no vesting period.
• Discretionary profit sharing to eligible employees after one year.
• Flexible work hours, paid time off, and 11 federal holidays.

Hiring process

• Interviews to assess paid media execution experience, reporting/analytics approach, and fit for federal program work.
• Discussion of campaign optimization examples and collaboration with strategists and creatives.