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1 день назад

Communication Integration Programme & Campaign Manager (B2B Marketing)

Формат работы
remote (только Europe)
Тип работы
project
Грейд
senior
Английский
b2
Страна
Sweden
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR

Communication Integration Programme & Campaign Manager (B2B Marketing): Managing and optimizing B2B local market campaigns with an accent on lead generation, target audience selection, and content localization. Focus on implementing AI-driven marketing tools, ABM strategies, and data-driven optimization via Adobe Analytics and Pardot.

Location: 100% remote work in Sweden or Europe

Company

hirify.global is an IT and technology consulting company providing specialized expertise for complex and analytically demanding projects in Sweden.

What you will do

  • Manage the creation, activation, and optimization of local market B2B campaigns based on KPIs.
  • Guide target audience selection and develop message houses aligned with different funnel stages.
  • Oversee the creation of landing pages and marketing automation email flows.
  • Analyze campaign data using Adobe reports to derive insights and optimize performance.
  • Direct agencies in creating marketing collaterals such as case studies and reports for the food & beverage industry.
  • Implement ABM (Account-Based Marketing) strategies for high-value B2B accounts.

Requirements

  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • At least 5 years of experience in B2B marketing.
  • Proficiency in digital marketing (email, content, paid media, SEO) tailored for B2B.
  • Hands-on experience with Marketing Automation platforms (Pardot/Salesforce) and Adobe Analytics.
  • Practical use of AI tools for content creation, segmentation, and campaign optimization.
  • Must be based in Sweden or Europe.

Nice to have

  • Experience in the food & beverage manufacturing or packaging industry.
  • Master's degree in digital marketing or a related field.
  • Experience working across different time zones.

Culture & Benefits

  • 100% remote work flexibility within Sweden or Europe.
  • Opportunity to work on high-impact, strategic projects for major clients.
  • Access to cutting-edge AI tools for marketing automation and audience insights.

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