Senior SEO Content Strategist (B2B)

TL;DR

Senior SEO Content Strategist (B2B): Developing and executing a global SEO content strategy to drive organic growth for an experience innovation company with an accent on keyword research, topic clustering, and content performance. Focus on creating high-ranking thought leadership content, optimizing for AI-driven search (LLMO), and collaborating with global marketing teams.

Location: Remote (Must be based in Poland)

Company

hirify.global is a global experience innovation company that blends data, AI, creativity, and technology to transform leading brands.

What you will do

• Develop and execute a global SEO content strategy aligned with company positioning across key verticals including retail, automotive, and financial services.
• Brief and develop long-form thought leadership, guides, and pillar pages, ensuring search intent and brand voice alignment.
• Track and report on organic traffic, keyword rankings, and conversion performance for senior stakeholders.
• Perform regular content audits and prioritize a refresh backlog to maximize SEO impact.
• Implement on-page SEO best practices, including metadata, internal linking, and structured data, in collaboration with the web team.
• Stay ahead of search algorithm changes and LLM-optimized content (LLMO) best practices.

Requirements

• 4+ years of experience in SEO content strategy, ideally within B2B or professional services.
• Proven track record of growing organic traffic and improving keyword rankings at scale.
• Proficiency with SEMrush, Ahrefs, Google Search Console, Screaming Frog, and GA4.
• Strong writing skills and a solid grasp of technical SEO fundamentals.
• Experience briefing and commissioning content from writers, designers, and subject matter experts.
• Must be based in Poland.

Nice to have

• Multilingual or multi-market SEO experience, including hreflang and localization workflows.
• Experience with AI-assisted content creation and LLM optimization strategies.
• Familiarity with headless CMS environments and content operations workflows.
• Background in a global consultancy, digital agency, or technology company.

Culture & Benefits

• 26 working days of paid vacation plus national holidays.
• Comprehensive health support including medical insurance and sick leave.
• Professional development through internal workshops, certification reimbursement, and a mentoring program.
• Flexibility with remote and hybrid work options.
• Additional perks such as Multisport card or Multikafeteria.
• Progressive benefit packages that increase with company tenure.

Hiring process

• Application review by the Talent Acquisition team.
• Outreach for further interview steps if skills and experience align.