Personalisation Manager

TL;DR

Personalisation Manager: Executing and supporting personalisation initiatives across digital platforms with an accent on data-driven strategy and tool configuration. Focus on launching and monitoring personalisation programs, measuring ROI, and generating actionable insights to improve user engagement.

Location: Must be based in Portugal or Brazil

Salary: €28,000–€52,000 per year

Company

hirify.global is an IT consulting partner with 18 years of experience, focused on agile, people-centered solutions for a fast-moving market.

What you will do

• Configure, launch, and monitor personalisation programs across digital platforms.
• Analyze performance data to measure ROI and generate actionable insights.
• Collaborate with cross-functional teams to ensure timely and accurate execution.
• Communicate performance outcomes and strategic recommendations to stakeholders.
• Manage personalisation initiatives using structured project management frameworks.

Requirements

• Must be based in Portugal or Brazil.
• Proven experience with personalisation tools like Adobe Target, Optimizely, or Braze.
• Proficiency in analytics platforms such as Google Analytics, Adobe Analytics, or Amplitude.
• Solid understanding of CMS platforms like Adobe Experience Manager or Sitecore.
• Experience with Customer Data Platforms such as Segment or Tealium.
• Strong data-driven mindset and ability to work in cross-functional teams.

Culture & Benefits

• Annual training budget for professional development.
• Referral bonus program.
• Team-oriented and collaborative work culture.
• Opportunities to work on challenging projects in a growing international company.