Lead Generative Intelligence and Search Ecosystem Analyst (Ecommerce)
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Описание вакансии
TL;DR
Lead Generative Intelligence and Search Ecosystem Analyst (Ecommerce): Developing and managing the "Search Everywhere" strategy to maintain brand visibility across AI assistants, agentic models, and decentralized channels with an accent entity authority and AI-driven recommendatis. Focus treating LLMs as search indices, optimizing RAG technical standards, and analyzing n-linear customer journeys.
hirify.global">Locati: Zurich
hirify.global">Company
is a global sports brand focused innovative athletic footwear and apparel.
What you will do
- Own the lg-term roadmap for visibility across the "Search Everywhere" landscape, shifting focus from rankings to entity authority and AI recall.
- Analyze n-linear customer journeys using advanced clickstream and behavioral data to track shifts toward generative AI and social platforms.
- Define technical standards for Retrieval-Augmented Generati (RAG) to ensure product data is machine-readable and minimize AI hallucinatis.
- Orchestrate global market visibility across internatial search ecosystems, including Google, Baidu, Naver, and Yandex.
- Partner with Paid/Organic Search, Ctent, and Product teams to optimize budget allocati and ctent pipelines.
- Guide the cstructi of scalable ETL pipelines for log file analysis and mitor AI bot behavior (e.g., GPTBot) at the server level.
Requirements
- 8+ years of experience in technical SEO and search analytics.
- Proficiency in Pyth and SQL for working with large-scale datasets and server logs.
- Working knowledge of emerging evaluati frameworks such as NDCG or RAGAS.
- Strg ability to translate complex linguistic analytics into actiable business terms for senior stakeholders.
- Deep understanding of how informati is vectorized, retrieved, and presented in modern search ecosystems.
Nice to have
- Knowledge of visual search (Google Lens) and agentic e-commerce.
- Experience with zero-party data strategies.
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