Senior Web Performance Manager
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Senior Web Performance Manager: Own the ongoing optimization of .com as a conversion-focused marketing channel with an accent on CRO, UX, SEO implementation, page performance, and conversion paths. Focus on turning web analytics, user behavior, and stakeholder insights into shipped experiments, QA/launch execution, and continuous iteration to improve engagement and measurable business results.
Location: Canada; United States
Salary: $100,000 - $118,500 CAD (base salary)
Company
is an AI-powered marketing platform for precision brand and performance advertising.
What you will do
- Own conversion-focused optimization of .com, including key user journeys, landing pages, navigation, on-page UX, and conversion paths.
- Lead the CRO program: hypothesis development, test planning, execution, QA, and analysis.
- Translate web analytics, user behavior, SEO audits, campaign insights, and stakeholder feedback into prioritized site changes.
- Partner with content, product marketing, performance marketing, digital, and external agency partners to implement SEO recommendations and ship improvements on time.
- Launch and iterate experiments to improve engagement, conversion, and overall site performance; monitor and report on key web performance metrics.
- Support localization and regional web updates and coordinate approvals, stakeholder input, QA, and launch management.
Requirements
- 5+ years of experience in web optimization, growth marketing, digital experience, CRO, or a similar performance-oriented web role.
- Experience improving website conversion through experimentation, UX enhancements, and data-informed iteration.
- Hands-on experience managing and optimizing web pages, landing pages, and conversion flows in a B2B SaaS or high-growth technology environment.
- Experience implementing or operationalizing SEO recommendations with content/web/agency teams.
- Strong hands-on experience with Google Analytics 4 (GA4) and familiarity with marketing automation/CRM platforms such as HubSpot.
- Comfort owning work from insight through implementation, including coordination, QA, and launch readiness.
Nice to have
- Familiarity with technical SEO and modern web CMS environments.
- Experience supporting regional or localized web experiences.
Culture & Benefits
- Remote-first work model; open to candidates located in Canada or the US.
- Health benefits from day one of employment and access to a mental health care program.
- Retirement/401(k)/pension savings globally and competitive paid time off (including birthday off).
- Work-from-home reimbursements and optional global WeWork membership; hubs in London and Toronto.
- Robust training and onboarding, plus support for conferences, courses, and books.
- Parental leave program and social/team events.
Hiring process
- Interviews to evaluate CRO/web performance execution, experimentation approach, and cross-functional collaboration.
- Assessment of fit based on criteria in the job posting (AI may be used to streamline resume review, not final decisions).
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