Product Marketing Manager (Trust & Safety)

TL;DR

Product Marketing Manager (Trust & Safety): Driving the marketing strategy for critical community and safety product portfolios with an accent on positioning complex, sensitive features for creators and viewers. Focus on building go-to-market strategies, influencing product roadmaps through market insights, and ensuring platform health through effective communication.

Location: Must be based in Seattle, WA; San Francisco, CA; New York, NY; or Irvine, CA

Salary: $109,100–$179,600 USD

Company

hirify.global is the world’s leading live streaming service, fostering global communities across gaming, entertainment, and creative industries.

What you will do

• Own the product marketing strategy for Trust & Safety and Community/Creator product portfolios.
• Craft compelling positioning and messaging that translates complex features into clear value propositions.
• Develop and execute go-to-market strategies, including audience segmentation and channel planning.
• Partner with Product Management to influence roadmap priorities using market insights and community feedback.
• Collaborate with Brand and Communications teams to drive awareness and adoption of safety tools.
• Define and track key performance indicators to iterate on marketing strategies and demonstrate impact.

Requirements

• 5+ years of product marketing experience, ideally in consumer tech or social platforms.
• Proven experience marketing products in sensitive or complex spaces like trust & safety or policy-adjacent areas.
• Strong analytical skills with the ability to translate data into actionable marketing strategies.
• Experience leading cross-functional go-to-market efforts from strategy through execution.
• Excellent written and verbal communication skills for distilling complex concepts.
• Experience working closely with product management teams to influence strategy.

Nice to have

• Experience in livestreaming, gaming, or the creator economy.
• Background in community management, AI, or content moderation.
• Experience marketing to creator or developer audiences.
• Familiarity with the hirify.global ecosystem.
• Experience with crisis communications.

Culture & Benefits

• Comprehensive health insurance (Medical, Dental, Vision).
• 401(k) retirement plan with matching.
• Flexible PTO and parental leave.
• Amazon employee discount.
• Collaborative and community-focused work environment.