Marketing Data Analyst (CRM)

TL;DR

Marketing Data Analyst (CRM): Supporting CRM, email marketing, and personalized marketing initiatives with an accent on campaign performance analysis, dashboard development, and customer segmentation. Focus on building actionable insights, ensuring accurate attribution between online marketing and offline sales, and supporting CDP-enabled analytics strategies.

Location: Must be based in the United States

Compensation: $90,000–$120,000 annually

Company

hirify.global is a platform providing small businesses with tools, performance, and support to grow online, operating brands like Bluehost.

What you will do

• Analyze CRM and email marketing campaign performance to generate actionable insights.
• Build and maintain Tableau dashboards for customer lifecycle, segmentation, and marketing KPIs.
• Use SQL to extract, join, and analyze data from multiple marketing and CRM sources.
• Support customer segmentation and targeting strategies, including identification of high-value cohorts.
• Collaborate with Call Center Operations to support tracking and attribution of marketing-driven leads and offline sales.
• Assist with analytics and reporting related to CDP-enabled strategies.

Requirements

• Bachelor’s degree in Marketing, Analytics, Business, Statistics, or related field.
• 5+ years of experience in marketing or CRM analytics.
• Strong SQL skills, including experience querying large datasets (Oracle or similar).
• Proven experience building dashboards and reports using Tableau or similar BI tools.
• Experience analyzing CRM and email marketing data.
• Must be authorized to work in the United States.

Nice to have

• Experience with Customer Data Platforms (e.g., Treasure Data, Segment, Adobe CDP).
• Exposure to Salesforce CRM and/or Salesforce Data Cloud.
• Experience working with call center data or offline sales attribution.
• Familiarity with AI-enabled analytics tools.

Culture & Benefits

• Comprehensive health insurance options (Medical, Dental, Vision).
• Matching 401K plan.
• Generous vacation policy.
• Tuition reimbursement and pet insurance.
• Strong focus on diversity, inclusion, and belonging with 20+ affinity groups.
• Commitment to work-life balance and career growth through mentorship and internal mobility.