Senior Associate, Public Relations & Communications

TL;DR

Senior Associate, Public Relations & Communications: Supporting the development and execution of strategic media programs to enhance brand visibility and reputation with an accent on operational management and integrated storytelling. Focus on building journalist relationships, drafting high-quality media materials, and ensuring efficient campaign execution across healthcare and benefits channels.

Location: Must be based in the United States. This is a hybrid role requiring 3 days a week in the New York office.

Salary: $80,000 - $85,000

Company

hirify.global is a global leader in women’s health and family building solutions, providing comprehensive benefits to employers and health plans.

What you will do

• Develop and execute media plans for product launches, research, and company news.
• Build and maintain relationships with journalists, editors, and influencers.
• Draft press releases, media pitches, op-eds, and executive briefing materials.
• Manage inbound media inquiries and coordinate executive interviews.
• Track and analyze media coverage to deliver actionable insights and recommendations.
• Collaborate on press events, award submissions, and conference participation.

Requirements

• Must be authorized to work in the United States without sponsorship.
• Must be based in the United States.
• 4-5+ years of experience in public relations, communications, or integrated marketing.
• Proven track record in media relations and managing PR campaigns from strategy to execution.
• Exceptional writing and editing skills with the ability to communicate confidently with senior executives.
• Strong organizational skills and ability to manage multiple priorities in a cross-functional environment.

Nice to have

• Experience in healthcare, benefits, women’s health, or B2B communications.

Culture & Benefits

• Comprehensive health, dental, vision, and life insurance options.
• Family-friendly benefits including paid parental leave, fertility support, and adoption assistance.
• 401(k) plan with company match and company equity.
• Mental health and wellness support.
• Learning and development programs with mentorship opportunities.
• Hybrid work policy with 3 days in-office and summer flex time.