Marketing Executive (Junior)

TL;DR

Marketing Executive (Marketing): Creating and executing marketing campaigns using direct mail and email to promote global summits to senior decision-makers with an accent on lead generation and market research. Focus on identifying high-level C-level prospects, building targeted contact lists, and optimizing campaign effectiveness.

Location: In-person role located in Cape Town, South Africa

Company

Global business intelligence and event marketing company with 49 offices in over 20 countries, specializing in high-level summits and conferences for Fortune 1000 executives.

What you will do

• Research and identify senior decision-makers (CEOs, CFOs, Directors) aligned with summit objectives.
• Build targeted prospect lists utilizing CRM tools, databases, and LinkedIn.
• Plan, implement, and monitor marketing campaigns to generate referrals for sponsorship sales.
• Analyze target client contacts based on event topics and specific geographic markets.
• Contribute to the overall effectiveness of event marketing campaigns through accurate data collection.

Requirements

• Recognized degree or diploma in any discipline (Marketing or Business Administration preferred).
• Demonstrable experience in lead generation or excellent research abilities.
• Must be located in Cape Town for an onsite role.
• Proficiency in Microsoft Office applications.
• Excellent English language proficiency.
• Ability to start immediately.

Nice to have

• 1-2 years of practical marketing experience.
• Proficiency in the French language.

Culture & Benefits

• Comprehensive induction training and continuous on-the-job mentoring.
• Clear career progression and promotion opportunities based on performance.
• Professional work environment with a strong emphasis on work/life balance.
• Competitive compensation including a basic salary and commission package.