Digital Marketing Specialist (Biological Dentistry)

TL;DR

Digital Marketing Specialist (Healthcare): Developing and executing digital growth strategies for a biological dentistry practice with an accent on content repurposing and patient acquisition. Focus on creating high-performing short and long-form video content and building brand authority across social platforms.

Location: Remote (Must be based in South Africa or the Philippines)

Company

hirify.global is a staffing agency recruiting on behalf of a rapidly growing biological dentistry practice.

What you will do

• Repurpose educational books, courses, and webinars into engaging digital assets.
• Create and edit short-form video content for Instagram, TikTok, X, and YouTube Shorts.
• Develop and execute multi-platform marketing campaigns to drive qualified patient leads.
• Grow brand awareness and establish the practice as a recognized thought leader in its specialty.
• Monitor campaign performance and optimize content based on audience trends.
• Support professional outreach initiatives and webinar promotion campaigns.

Requirements

• Previous experience in digital, content, or social media marketing.
• Strong video editing skills for both short-form and long-form content.
• Proficiency in platform-specific strategies for Instagram, TikTok, YouTube, LinkedIn, and X.
• Comfortable using AI tools to improve efficiency and content production.
• Must be based in South Africa or the Philippines.
• Excellent written and verbal communication skills.

Nice to have

• Experience marketing within healthcare, wellness, or dental industries.
• Experience managing personal brands or thought-leadership content.
• Knowledge of webinar marketing and community-based growth (e.g., Reddit).
• HIPAA certification or willingness to obtain certification.

Culture & Benefits

• Significant opportunities for professional growth and increased responsibility as the practice expands.
• Direct involvement in large-scale brand-building and patient acquisition initiatives.
• Remote work environment.
• Opportunity to work with a mission-driven healthcare brand.