Paid Digital Marketing Specialist (Telecom)

TL;DR

Paid Digital Marketing Specialist (Performance Marketing): Developing and optimizing paid media campaigns across biddable channels for a leading telecommunications provider with an accent on ROI, CPA, and full-funnel strategy. Focus on designing SEM and programmatic campaigns and mentoring a team of analysts to drive business growth.

Location: Hybrid (3 days office, 2 days remote) in Macquarie Park, NSW, Australia

Company

hirify.global is an Australian telecommunications company delivering mobile, broadband, and digital solutions to over 11 million customers.

What you will do

• Lead the development and execution of biddable media strategies aligned with product and business goals.
• Provide strategic direction for campaigns across SEM, programmatic, social, and affiliate channels.
• Analyze campaign performance and make data-driven adjustments to optimize ROI, CPA, CTR, and CPO.
• Mentor and guide a team of 1-2 Biddable Analysts to support their professional growth.
• Prepare comprehensive briefing responses for internal teams and stakeholders.

Requirements

• At least 5 years of experience in digital marketing, performance marketing, and biddable channels.
• Proficiency in Google Ads, Google Analytics, Facebook Ads Manager, and programmatic technologies.
• Proven track record of budget management across biddable channels to maximize ROI.
• Experience with advanced analytical tools for tracking and measuring campaign performance.
• Strong ability to collaborate with agency partners on full-funnel strategies.
• Excellent interpersonal and communication skills for stakeholder management.

Culture & Benefits

• Competitive remuneration, employee discounts, and monthly credits for hirify.global products.
• Flexible working arrangements (3 days office / 2 days remote).
• Collaborative office campus with gym, childcare center, cafes, and medical services.
• Inclusive leave policies, including additional 'Connected' days and paid Parental Leave (up to 16 weeks).
• Professional development through hirify.global U micro-credentials developed with universities.
• Strong focus on diversity and inclusion via employee-led networks and 24/7 wellbeing support.