Creative Producer (EdTech)

TL;DR

Creative Producer (EdTech): Developing and executing creative visions for marketing campaigns to drive user acquisition with an accent on social media strategy and advertising creative optimization. Focus on brainstorming innovative concepts, writing detailed technical briefs for designers, and analyzing campaign performance metrics.

Location: Global Remote

Company

hirify.global is an innovative company shaping the future of education through groundbreaking EdTech products and services.

What you will do

• Set and execute social media and communication campaigns aligned with product, research, and marketing strategies.
• Lead brainstorming sessions to generate creative ideas and innovative concepts.
• Write comprehensive technical briefs for motion/graphic designers and content creators.
• Review, edit, and approve advertising creatives adapted for different platforms and target audiences.
• Analyze the effectiveness of advertising creatives and propose data-driven enhancements.
• Conduct market and competitor analysis to identify emerging trends and opportunities.

Requirements

• Minimum of 3 years of experience as a Creative Specialist, Digital Marketing Manager, or in Performance Marketing.
• Proven experience working with B2C mobile applications.
• English: Upper Intermediate (B2) level or higher required.
• Strong analytical skills with experience analyzing key marketing campaign metrics.
• Ability to conduct research and write detailed technical tasks for designers.

Nice to have

• Experience in video and UGC content creation.
• Familiarity with web and app marketing.
• B2C niche market experience.
• Creative testing experience with Meta.

Culture & Benefits

• Global remote work arrangement.
• Company-provided medical expense compensation.
• AI subscriptions and other modern productivity tools.
• Flexible paid time off: 21 days of annual leave plus 10 bank holidays.
• Collaborative environment working alongside passionate professionals.