Americas Field Marketing Manager (SaaS)

TL;DR

Americas Field Marketing Manager (SaaS): Driving awareness and demand generation across the Americas region with an accent on regional market-entry and account-based marketing (ABM). Focus on building sales-aligned local campaigns, managing field events, and optimizing lead conversion pipelines.

Location: Remote (US)

Company

hirify.global is a leader in data intelligence, developing high-performance database technologies that power the world's most demanding industries.

What you will do

• Develop and execute regional market-entry and ABM plans to drive lead generation and pipeline growth in collaboration with sales.
• Act as the primary marketing liaison to the Americas sales team to align goals, share updates, and gather feedback.
• Plan and execute field marketing activities, including events, webinars, digital campaigns, and email marketing.
• Adapt corporate programs and content for AMER audiences to ensure local relevance and impact.
• Support strategic account initiatives by implementing an Account-Based Experience (ABX) approach.
• Lead AMER-based trade show planning and logistics and identify customer advocacy opportunities.

Requirements

• Bachelor’s degree.
• 3–5 years of experience in B2B field marketing, ideally within SaaS or data analytics.
• Proven track record in building and executing regional, multi-channel marketing plans within budget.
• Proficiency in marketing automation platforms and CRM systems for lead tracking and performance measurement.
• Strong project management skills with the ability to prioritize multiple deadlines independently.
• Experience with short-form content creation and hands-on use of digital channels (social and email).