Senior Data Analyst (Marketing)

TL;DR

Senior Data Analyst (Marketing): Designing and optimizing experiments across paid marketing channels with an accent on ROAS increase and data-driven growth. Focus on building statistical models for demand forecasting and automating reporting processes.

Location: Hybrid (3 days a week from the office in London, UK)

Company

A global platform for the luxury fashion industry.

What you will do

• Design, execute, and optimize experiments across paid marketing channels to increase ROAS.
• Build and implement statistical models to forecast demand and measure sales incrementality.
• Integrate and analyze data from diverse internal and external sources to find acquisition and retention opportunities.
• Identify and implement automation for reporting processes to improve efficiency.
• Communicate actionable insights and recommendations to marketing teams and senior leadership.
• Stay updated on industry trends and analytical tools to maintain a competitive edge.

Requirements

• 3+ years of experience in a data role, preferably within an internet company.
• Expert-level proficiency in SQL (BigQuery experience is a plus).
• Experience with data visualization tools such as Looker, Tableau, Google Analytics, or PowerBI.
• Advanced English proficiency, both written and oral.
• Advanced knowledge of Microsoft Excel.
• University degree, ideally in a quantitative field.

Nice to have

• Experience using R or Python for statistical modelling.
• Background in Digital Marketing and Retention Analytics.
• Interest in applying data science to solve business problems.

Culture & Benefits

• Hybrid work model (3 days office, 2 days home).
• Employee Pension Scheme.
• Health Insurance & Critical Illness cover.
• Flexible Benefits Program.